How I learned to turn multiple brand messages into a coherent brand story by watching television Who’d have thought watching my favorite sitcom would one day benefit a client? There are only two television programs I would set my calendar to. One of them is How I Met Your Mother. Not only is it entertaining, […]
Business blogging: Get rid of ‘dead blog syndrome’ once and for all
January 29, 2014 by Leave a Comment
It’s a common scenario for many companies. Someone reads the latest statistics on the success others are having with business blogging. Maybe it’s the Hubspot report that says businesses that blog 3-5 times a month have twice the Web traffic and inbound leads of companies that don’t. Getting in on that action seems like a […]
