A simple truth to growing sales is to be where customers and prospects are and to give them information relevant to their wants and needs. If you aren’t on social media, you’re blowing a huge opportunity to do that. How huge is the opportunity? Fresh data from Digital Buzz gives you some eye-popping insight. Here […]
Social media content: 10 starter tips for posting like a pro [Infographic]
Filed Under: Social Media Tagged With: content, Content Strategies, social media, social media marketing
Thank you marketing on social media: 4 things you should do every day
Four expert insights on giving thanks to your customers all year round on social media Social media exposes one of the biggest challenges to digital marketing success businesses face today. That is to break from a transactional mentality and shift into a relational mentality. The transactional mentality focuses on getting. So a lot of effort […]
Filed Under: Social Media Tagged With: customers, Dave Kerpen, Empathy, Gary Vaynerchuk, Guy Kawasaki, Mari Smith, Media, relationship marketing, social media, social media marketing, thank you marketing, The Thank You Economy, twitter, word of mouth
I tweet, therefore I brand: Your simple guide to looking good and getting clicks on Twitter
Mom was right, appearances do matter. She couldn’t have anticipated a world with social media when she said it. But it applies there too. Each tweet in your Twitter stream is a 140-character snapshot of your brand. There are other important factors to your Twitter success like sharing great content, optimizing your profile and engaging […]
Filed Under: Social Media Tagged With: Brand, Brand Consistency, Brand Identity, branding, Hashtag, Readability, social media, Tweet, tweets, twitter