April 19, 2024

Social media marketing: The overlooked skill that can give you PR nightmares

What if? Two short words that can keep you awake at night. A common ‘what if’ for business owners is this: “What if somebody on my social media marketing team posts something that causes a PR firestorm?” You’ve heard the horror stories. And you don’t want to be one of those companies whose brand reputation […]

The influence of the servant

Every now and then I encounter a compelling example of a great servant-leader. It happened again recently. This year I attended a retirement party for 10 former colleagues I had worked with for many years. As you might imagine, it was a bittersweet event. It was also a classy sendoff sponsored by the management team. […]