July 14, 2024

Straight talk about content marketing for the reluctant business leader [Infographic]

If you’ve been waiting to see if content marketing is just a passing fad before you jump in, your wait is over. Here are a few trends you can’t ignore. According to research by Forrester, B2B customers are 60-90 percent through the decision-making process by the time they contact a company about making a purchase. […]